MOD Insolvency and Reboot

Thank you all for the huge amount of feedback. Be it frustration or empathy, excitement about the potential of the platform or harsh criticism about unmatched expectations: It’s all valid and understandable. In this very special moment we are grateful to see the future of MOD is a concern for most of you.

To reboot, we need to look at the foundations which have been achieved, the learnings we paid a high price for, and what the MOD platform can become. As of now, we are aware of many shortcomings. We could be scared by it, leave the market to the big players and accept there is no space for our approach.

I’m not quite there yet.

Please take into account that MOD has been in survival mode since the end of 2020. We had to let go basically half of our staff since then, including a full time plugin developer, a software QA engineer and a hardware QC specialist in the products team. The tasks were covered by the rest of the team including management. Everybody remaining worked part time for certain periods, in order to get some other income from freelancing or government support in Corona time (called Kurzarbeit in Germany). On top a way too high amount of the engineering capacity was occupied with alternative parts or supplier qualification, including even @falktx making an alternative system-on-module work for the Duo X. While I’m not claiming that everything you desire would be in place in an alternative well funded history, I think it’s safe to say the impact would be huge.

Some of you lost confidence MOD has capability to produce the remaining crowdfunded units. I would like to give a different perspective. Most crowdfunded hardware projects which fail to deliver don’t get a prototype to a mass producible state, engineering wise. Including the retail units we shipped more than 1k Dwarfs, so we are beyond this challenge. There are still improvements for sure but our peak production output in brief moments of proper cash and with all components in place was already >150 Dwarfs per week. So it’s funding and sourcing parts that will be decisive for delivery.

Now, we would not ask investors to fund the reboot if we would not have any idea how to sort out production within the projected runway. We had some sourcing success which could not make it to shipped devices due to the financial situation. Plus we made the decision to focus. Let me give some more details:

As of today, production of the MOD Duo X is blocked, and there is no cheap way to overcome that.

For the MOD Dwarf the situation is quite different. It had priority already before and there are 1600 sets of custom long lead time parts left at the contract manufacturer in Germany, including the enclosures of the already fancy coated Founders Edition. Our contractor has more than 1200 sets of the full custom electronic BOM in stock and sees currently a relief in certain scarce components. Unlike with the Duo X where we faced a dry spot market for hard to replace components, spot buying of certain Dwarf components was also possible with multiples of 2-10 only. The system-on-module for the Dwarf, which we purchase just-in-time as it’s the most expensive single component, is the only major part not yet at the factory. But the supplier procured key parts based on our forecasts some time ago and confirmed the availability for the projected runway. So the preconditions to deliver all the Dwarfs we owe are pretty much there. Since we have the special coating for the tier 3 backers, we can’t even be tempted to ship this inventory to retail.

The thing is, nothing of that is of any help for the backers at this very moment. The inventory from the insolvent MOD Devices GmbH is not under our control any more and needs to be bought from the insolvency estate as well as all the non-GPL immaterial assets.

I believe a MOD reboot would be the best outcome for basically everybody here, be it Dwarf-, Duo X- or Duo-users or backers who did not receive their Dwarf or Expression pedal. Please acknowledge that we are not asking backers for investment to finally get their pledge, as it was stated several times here. We opened an investment option for those in the community who have the free cash and wish to participate in this opportunity, but this is not related to unfulfilled backers. The focus is professional investors who are able to bring enough funding to do it right.

Until proven otherwise I’m staying optimistic that we can close that in time.

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Which means that if I were to buy a brand new retail Mod from Thomann NOW, I’d be stuck with the factory onboard plugins.

Please, stop downsizing the importance of the plugin store as if it’s a secondary, non important asset. It is not.

This is only undermining the credibility of the company even more, now that it’s at it’s historical minimum.

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First of all sorry for my bad English.

I’m not an informatic programmer , i play guitar, violin, flute and I want to learn some keyboard skill. So i don’t agree on focus the target only for guitar player, the midi generetors are one of the most important feature that bring me to the Dwarf. Other is the freedom to build freely what you need with a intuitive inerface. When I decided to take the Dwarf i purchased a midi ketboard, e-violin , a jack to midi converter and … i’m a tier 2 witouth unit :sweat_smile: still loving your project.

Berfore i crowfouded dwarf i saw the possibility of Pisound at less price, but i’m a tipical musician buyer, I just want to play and i don’t be intrested of build, iso, connecting, informatics etc… so i went to original mod Dwarf. I think that raspberry pi could be attractive mainly for informatic-player whose aren’t the most part of market; futhermore, as i read before, some of them passed to the original Mod unit becaming a precious resource for the users comunity. The fact that is opensource and with an active comunity reassures me cause i know that the quality of the products and plugins will increase with the time without possible rapid obsolescence of the unit.

I think that the real problem ( apart from “the more REAL ones” already mentioned by Gianfranco and Team) is sponsoring the product.

  • In many of Gianfranco’s video it seem like the Mod is good to do a low quality distortion without an Amp… but if I’m a guitar player i have an amp and probably an overdrive included… so why i’ll need?

  • In most video for the Duo X isn’t clear at all what’s the role of MOD in the setting… just roteate knobs and have fun?

  • in “The SuperFunAwesomeHappyTime Pedal Show! Video” ’s they play quikly with some plugin weirdly without search a good quality sound; so the products seem “lots of strange things-poor quality”.

  • the pedalboard of the week could be a good way for sponsor the Dwarf but, faulty the comunity this time, it isn’ started; maybe if you colud put some prize to spend in plugins it would be more partecipate. There are still full of amazing pedalboard with sound sample on the site, why don’t mount them in a video and put on Facebook, Youtube etc…?

  • the riff of the guitar synth (Great feature) promotional video simply sucks, it seems a joke… (sorry, is my personal opinion).

  • it’s not been easy for me to dicover the online MOD ( https://sandbox.moddevices.com/ ) that is the best promotional trick, just try the toy! And the toy is increadible! I passed nights to transorm deboussy’s “Clair de Lune” in dancing acid house, psychedelic rock, metal, mesmerizing classical …all in 4 snapshot!!!

I think you have to better advertise this possibility! (thinking to buy a Dwarf? Lets try it!)

After all these (probably useless and annoyng considerations) i confirm that the only unit that I need is a MOD unit, without i’ll continue to play in acoustic on my old boss rc-2, so let’s hope!

I think that the comunity, in this difficoult time for you, should produce video contents of the potentiality of the MOD units like a storm! This would be helpfull to convince the investor.
So those who has a unit… please spam good quality video on the web!!!

Best wishes to all the MOD Team

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That’s a good idea. Lucky possessors of MOD units, flood YouTube with videos highlighting them !

I would just add an important condition though : you should do that if you are a good musician. I am really convinced that most of the tone is in the fingers, not in the gear. Steve Vai will sound amazing on a 200€ guitar and an El Cheapo amp. But give Lil Wayne the most expensive PRS and a 3000€ tube amp and he will sound like shit. Good gear will only enhance the tone you produce with your fingers. So if you want the demo to be attractive, a good musician is required.

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Ever heard of Dunning-Kruger effect? Sounds like a way to filter by self-confidence, rather than skills or whatever useful.

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Sure. I watch a lot of content about scientific skepticism so I’m very familiar with this concept.

You’re right. There will always be inexperienced musicians who think they are better than they actually are. But the more you know about music the more you know where you are. And if there’s a couple of failures demonstrating the product, that’s not a big deal if there are more good videos.

Furthermore, when I say “good musician”, I’m not talking about Guthrie Govan, Pat Metheny or any virtuoso. I’m just talking about experienced ones who have the ability to produce a good tone even by playing easy stuff.

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We will find a way to get this working, even if it’s just the user’s community doing it

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Not downplaying anything, just sticking to the facts. There’s been a couple of posts in this thread about the MOD UI not working because the cloud is down and people getting worried about the device being dead. I’m just showing that this is not true at all. Nobody here is claiming this has no impact. Of course it does. But let’s stick to the facts.

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Indeed: I answered a FB question about this as well. That’s another thing with the MOD UI. People may think that because it’s shown in a browser, it is connecting to a remote server at the MOD company HQ, while it is actually connecting to a local web server hosted on the MOD unit itself.

So it runs totally independently from MOD. Except for the Plugin Store (if you want to get plugins which are NOT already installed on your unit’s internal storage)

So your device is NOT bricked (unless you have absolutely no plugin on it, but that would be strange), and even though… bricked is not the right word since the unit is working. It would just needs to source plugins to use.

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Downplaying is casually saying “some things will not work”.

Those few things are maybe the best selling points of the device. The ever growing and improving library of plugins is what brougth me in in the first place.

Try selling a PC and say “you will not be able to upgrade the programs or install new ones, but apart from this, you will able to use your computer for a long time”.

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I don’t believe anyone is downplaying the importance of the online/cloud features of the MOD devices. But saying that the device is non-functional because the cloud services are down is factually incorrect. You can absolutely use a MOD device with no cloud connection at all.

Does that mean that a user can get the most out of the device with no cloud services? No. You’re correct that much of the value of the device is in the cloud services. But, these are two different statements. @acunha was simply addressing the concern that MOD gear isn’t functional without cloud services.

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So are we all!! (or at least a number of us. Those who are not would still benefit, though.)

These are really tough times – says a person also closing out his business and with no current income. The investment in money pales in comparison to the blood, sweat and tears that went into your project.

Not trying to be a prophet or internet pacifist-guru here:

Whereas

is true, I don’t think @acunha is “downplaying” anything. He goes as far as listing what’s not working as of now:

In other posts, @falkTX is describing how this functionality will come back to life even if it all fails.

We all need to be patient now. I too don’t have the RC3 firmware in my DuoX and have no way of obtaining it for the time being.

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… and in fact even without cloud we’ll be able to upgrade and install new plugins. Not so easy and straightforward as with the cloud, but possible indeed

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I chose a terrible time to reset my device.

I cleared out all of my plugins and didn’t re-download all of the plugins to my pedal boards. I just need like 10 mins of cloud access to download everything and I’m good.

Will we get cloud access back? Even for one hour to download our plugins?

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The company is currently insolvent and legally not allowed to operate. That means the cloud can’t be brought online currently. The amount of time doens’t matter

If the reboot is succesfull then it will come back online.

If not, then there will be some kind of discussion about alternatives.

In short, unfortunately for now all you can do is sit tight

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Hi @QuestionMarc

I think that someone shared the MDX 1.12RC3 firmware here:

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Thanks a lot @rogeriocouto, it’s there indeed. Actually, even the RC4 (which I didn’t know existed!)

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:warning:Wait! :warning:

That is a 1.10 Release not the latest!

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Duh! Stupid me!

The 1.12 rc3 is there though.

Thanks again!!!

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FYI and for other people with a Duo X, at least in mine the 1.12RC3 doesn’t boot on my unit (keeps stucked in update mode), sadly I had to roll-back to good ol’ 1.11…

Sad to hear these news BTW, hope there’s a good future for the company and the MOD ecosystem, although we electronic musicians aren’t “as good as fretted ones” :slight_smile:

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